
How to stay organised, compliant, and competitive — every time.
When it comes to bid writing, preparation isn’t just a nice-to-have — it’s the difference between winning and wasting your time.
At Big Sister, we’ve supported over 500 care businesses through complex public sector bids, and one thing we know for sure: the strongest submissions aren’t rushed. They’re carefully planned, smartly delegated, and expertly reviewed.
That’s why we’ve created this 7-step bid prep checklist — built from the real-life systems we use every day across the team and refined by our compliance expert Ima Johnstone and quality assurance lead Calum Egginton-Robson.
Whether you’re bidding for the first time or brushing up your internal process, this checklist will help you move from specification to submission — with confidence.
Step 1: Download and Organise the Documents
It sounds basic, but you’d be amazed how many teams miss critical deadlines or requirements because files were:
- Mislabelled
- Not read in full
- Buried in shared drives
Do this first:
- Create a named folder with the bid title and deadline
- Download everything (spec, T&Cs, pricing doc, response templates, clarifications)
- Save the original spec separately — in case there are updates later
- Label documents clearly: “Submission Form”, “Scoring Guide”, etc.
Tip from Calum: “Start a compliance matrix — a table that maps out what’s required, where it’s found, and what’s been completed. It keeps everyone aligned.”
Step 2: Read the Specification with a Highlighter
Block time to read the full specification. This is where 90% of your direction comes from.
Highlight:
- Eligibility criteria (e.g., CQC rating, insurance, staff requirements)
- Submission instructions (e.g., word count, formats, portals)
- Evaluation criteria
- Service delivery details (timelines, volumes, hours)
- Clarification deadlines
Don’t skip the annexes or appendices. Important detail often lives there.
Tip from Ima: “Make a compliance checklist as you go. This becomes your internal QA tool before submission.”
Step 3: Clarify Any Uncertainties — Early
Every tender includes a window to ask clarification questions. Use it.
Ask about:
- Any conflicting dates or volumes
- Whether templates are mandatory
- Whether documents like policies can be appended
- Scoring weightings if unclear
Don’t wait until the day before the deadline. It shows poor planning and you may not get a response in time.
Big Sister tip: Keep a log of all clarifications asked — and answers given — as part of your bid file. You may need to refer back.
Step 4: Plan the Response — Before You Write
Once you know what’s required, break the work into manageable pieces.
Create a response planner spreadsheet that includes:
- Every question (quality, method statements, social value, pricing)
- Who is responsible for writing it
- Any internal input needed (e.g., safeguarding lead, ops manager)
- Deadline for draft & review
- Word/character counts
- Scoring criteria
Tip from Calum: “Don’t assign entire bids to one person unless they’re experienced and have capacity. Quality goes up when knowledge is shared and writing is reviewed.”
Step 5: Gather the Evidence & Attachments
Many bids now ask for attachments or supporting documents, such as:
- Case studies
- Insurance certificates
- CQC registration
- Safeguarding policy
- Risk assessments
- Training matrix or programme
You’ll also want internal stats and data:
- Missed visit rate
- Complaints logged/resolved
- Service user feedback
- Staff turnover
- Outcomes achieved
Big Sister tip: Create a central “bid library” with the core documents, so you’re not scrambling each time.
Step 6: Draft with Compliance and Quality in Mind
Now, writing begins — but don’t make the mistake of diving straight in without using your prep tools.
Use:
- Your response planner
- Any previous successful responses (updated for this bid!)
- Style guides (yours or ours — we’re happy to share)
- Scoring criteria to structure each answer
Always remember:
- Use active voice
- Start with the answer, not the waffle
- Use the PEER technique: Point, Explain, Evidence, Result
- Speak to the commissioner, not at them
- Include examples, not just statements
Ima’s Compliance Note: “Ensure any claims you make (like 24/7 cover, staff ratios, training rates) are backed by evidence. Anything you promise must be deliverable — and ideally, measurable.”
Step 7: Review, Review, Review
One of the most common reasons we see bids fail is simple: no one checked it properly.
Your QA stage should check for:
- Answering every element of the question
- Staying within word/character limits
- Formatting and structure
- Typos or unclear language
- Internal consistency
- Compliance with spec instructions
Ideally, get someone not involved in writing to do the final check. They’re more likely to catch gaps or unclear content.
Calum’s Final Tip: “Use the scoring guide like a mark scheme. Would you give full marks for this answer? If not — fix it before the evaluator sees it.”
BONUS: Submission Checklist
Just before submission:
- Double-check you’re uploading the correct final version
- Ensure all attachments are labelled and match what’s requested
- Make sure file formats are acceptable (PDF, Word, etc.)
- Complete any declarations or supplier forms
- Check submission method and deadline (portal, email, etc.)
- If using a portal, submit early in case of errors
Big Sister tip: We recommend submitting at least 24 hours before the deadline — and keeping email or portal confirmation as proof.
Big Sister’s Bid Support Services
Feeling overwhelmed? You’re not alone.
We can support with:
- Compliance checks
- Full bid writing
- Framework strategy
- Clarification management
- Building your bid library
- Team training
Our bid writers — led by Ima and Calum — know care bids inside and out and have helped clients win multi-million-pound contracts with local authorities, NHS ICBs, and national frameworks.
Final Word from Jill
“I always say — the writing is just the final 30%. The preparation is what separates an average bid from a winning one. Get that right, and you’ll always be in with a chance.”
Ready to prep your next winning bid?
Let’s do it together.
- Enquire about a bid review
- Download our Bid Planner Template
- Book a free strategy call with Big Sister