How to stay organised, compliant, and competitive — every time.

When it comes to bid writing, preparation isn’t just a nice-to-have — it’s the difference between winning and wasting your time.

At Big Sister, we’ve supported over 500 care businesses through complex public sector bids, and one thing we know for sure: the strongest submissions aren’t rushed. They’re carefully planned, smartly delegated, and expertly reviewed.

That’s why we’ve created this 7-step bid prep checklist — built from the real-life systems we use every day across the team and refined by our compliance expert Ima Johnstone and quality assurance lead Calum Egginton-Robson.

Whether you’re bidding for the first time or brushing up your internal process, this checklist will help you move from specification to submission — with confidence.

Step 1: Download and Organise the Documents

It sounds basic, but you’d be amazed how many teams miss critical deadlines or requirements because files were:

  • Mislabelled
  • Not read in full
  • Buried in shared drives

Do this first:

  • Create a named folder with the bid title and deadline
  • Download everything (spec, T&Cs, pricing doc, response templates, clarifications)
  • Save the original spec separately — in case there are updates later
  • Label documents clearly: “Submission Form”, “Scoring Guide”, etc.

Tip from Calum: “Start a compliance matrix — a table that maps out what’s required, where it’s found, and what’s been completed. It keeps everyone aligned.”

Step 2: Read the Specification with a Highlighter

Block time to read the full specification. This is where 90% of your direction comes from.

Highlight:

  • Eligibility criteria (e.g., CQC rating, insurance, staff requirements)
  • Submission instructions (e.g., word count, formats, portals)
  • Evaluation criteria
  • Service delivery details (timelines, volumes, hours)
  • Clarification deadlines

Don’t skip the annexes or appendices. Important detail often lives there.

Tip from Ima: “Make a compliance checklist as you go. This becomes your internal QA tool before submission.”

Step 3: Clarify Any Uncertainties — Early

Every tender includes a window to ask clarification questions. Use it.

Ask about:

  • Any conflicting dates or volumes
  • Whether templates are mandatory
  • Whether documents like policies can be appended
  • Scoring weightings if unclear

Don’t wait until the day before the deadline. It shows poor planning and you may not get a response in time.

Big Sister tip: Keep a log of all clarifications asked — and answers given — as part of your bid file. You may need to refer back.

Step 4: Plan the Response — Before You Write

Once you know what’s required, break the work into manageable pieces.

Create a response planner spreadsheet that includes:

  • Every question (quality, method statements, social value, pricing)
  • Who is responsible for writing it
  • Any internal input needed (e.g., safeguarding lead, ops manager)
  • Deadline for draft & review
  • Word/character counts
  • Scoring criteria

Tip from Calum: “Don’t assign entire bids to one person unless they’re experienced and have capacity. Quality goes up when knowledge is shared and writing is reviewed.”

Step 5: Gather the Evidence & Attachments

Many bids now ask for attachments or supporting documents, such as:

  • Case studies
  • Insurance certificates
  • CQC registration
  • Safeguarding policy
  • Risk assessments
  • Training matrix or programme

You’ll also want internal stats and data:

  • Missed visit rate
  • Complaints logged/resolved
  • Service user feedback
  • Staff turnover
  • Outcomes achieved

Big Sister tip: Create a central “bid library” with the core documents, so you’re not scrambling each time.

Step 6: Draft with Compliance and Quality in Mind

Now, writing begins — but don’t make the mistake of diving straight in without using your prep tools.

Use:

  • Your response planner
  • Any previous successful responses (updated for this bid!)
  • Style guides (yours or ours — we’re happy to share)
  • Scoring criteria to structure each answer

Always remember:

  • Use active voice
  • Start with the answer, not the waffle
  • Use the PEER technique: Point, Explain, Evidence, Result
  • Speak to the commissioner, not at them
  • Include examples, not just statements

Ima’s Compliance Note: “Ensure any claims you make (like 24/7 cover, staff ratios, training rates) are backed by evidence. Anything you promise must be deliverable — and ideally, measurable.”

Step 7: Review, Review, Review

One of the most common reasons we see bids fail is simple: no one checked it properly.

Your QA stage should check for:

  • Answering every element of the question
  • Staying within word/character limits
  • Formatting and structure
  • Typos or unclear language
  • Internal consistency
  • Compliance with spec instructions

Ideally, get someone not involved in writing to do the final check. They’re more likely to catch gaps or unclear content.

Calum’s Final Tip: “Use the scoring guide like a mark scheme. Would you give full marks for this answer? If not — fix it before the evaluator sees it.”

BONUS: Submission Checklist

Just before submission:

  • Double-check you’re uploading the correct final version
  • Ensure all attachments are labelled and match what’s requested
  • Make sure file formats are acceptable (PDF, Word, etc.)
  • Complete any declarations or supplier forms
  • Check submission method and deadline (portal, email, etc.)
  • If using a portal, submit early in case of errors

Big Sister tip: We recommend submitting at least 24 hours before the deadline — and keeping email or portal confirmation as proof.

Big Sister’s Bid Support Services

Feeling overwhelmed? You’re not alone.

We can support with:

  • Compliance checks
  • Full bid writing
  • Framework strategy
  • Clarification management
  • Building your bid library
  • Team training

Our bid writers — led by Ima and Calum — know care bids inside and out and have helped clients win multi-million-pound contracts with local authorities, NHS ICBs, and national frameworks.

Final Word from Jill

“I always say — the writing is just the final 30%. The preparation is what separates an average bid from a winning one. Get that right, and you’ll always be in with a chance.”

Ready to prep your next winning bid?

Let’s do it together.